The SEO branding company has achieved the accreditation aimed at improving employer cultures and encouraging them to be a force for good.
“Our certification is a reflection of 18 months hard work and recognises the way we want to run our business now and in the future,” said managing director Nick Redding. “This is just the start for us. We look forward to being part of the B Corp community and continuing to improve the business over the next three years ready for recertification.”
As well as being an excellent employer for flexibility and employee wellbeing, the certification recognised positive steps like the firm’s reports on their gender pay gap, carbon footprint and annual impact.
“Throughout the application process we’ve been able to see what we’ve achieved, and it’s highlighted where we can do more – making us a better company,” continued Redding. “The process to become a B Corp is intense because it holds companies to a high standard. There are only 1,100 B Corps in the UK and we’re proud to be one of them.
“B Corp certification gives us the framework we need to bring everything together into our core DNA and decision-making.”
Companies can apply for B Corp certification if they have operated for more than 12 months and work as a for-profit in a competitive market environment. According to the B Corp website, “Your business will be required to adopt specific working in your Articles of Association to reflect a commitment to creating a material positive impact on society and the environment and to consider the impact of your decisions on all your stakeholders, including shareholders, employees, suppliers, society and the environment.”