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Concept car competition for homeschool kids

Working dads might fancy this novel competition requiring kids to design their own personal concept car

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Luxury car dealership Sytner have launched a competition to jazz up homeschooling that might catch working dads’ eyes.

The company has put together a contest to design a new concept car. They are providing resources in line with the national curriculum and the offer of iPads for winners of the Driven by Design contest.

The competition is aimed at secondary school pupils. They will follow a structured workbook to design a concept car. The competition requires students to think about something which might have affected them, or someone close to them recently. That could be ranging from anything including current topics such as mental health and well-being, social distancing, coronavirus, the environment, Brexit and diversity and inclusion. Entrants could even design a working dads themed car!

The concept car should include an element which would help overcome, address or raise awareness.

Crucially for working dads dealing with homeschooling the project requires minimal guidance from parents and guardians. Alongside helping to ease the pressure that the education sector currently faces due to lockdown, the competition aims to help entrants develop and test skills in areas such as project management, sales and marketing, market research and design.

Diversity and inclusion

Paul Hudspith, Head of Recruitment and Central HR at Sytner Group, said: “We understand the pressure that parents, guardians and teachers are currently facing when it comes to juggling life’s commitments and home schooling. Teachers across the country are currently doing a fantastic job despite the challenges that currently face the education system and we hope that Driven by Design can help with that.

“At Sytner Group, we have a commitment to diversity and inclusivity and put developing talent and building careers at the core of what we do. For that reason, we know the importance of initiatives like this competition and helping the children in our local communities to build on their skills.

“Everywhere in the automotive industry, we have all been faced with challenges throughout lockdown and we hope that others will get behind our new Driven by Design competition. Ultimately we want Driven by Design to help inspire future automotive industry colleagues, as well as giving school children something to focus on during lockdown.”

All submissions must be completed electronically and sent to [email protected] no later than February 28th. Sytner Group will post updates to their social media feeds and announce the winners in early March. Full details of the competition here