Head of Marketing - Job Share (Part-Time & Flexible)
- Employer
- Travelers Insurance
- Location
- London (Greater)
- Salary
- £Competitive
- Closing date
- 3 Oct 2019
View more
- Sector
- Marketing, Advertising, PR, Senior Management
- Hours
- Part Time
- Flexibility
- Flexible working available, Job share available
- Contract Type
- Permanent
Here at Travelers we aim to offer an inclusive and flexible approach to how and when we work, as well as good work-life benefits. For this role we are pleased to offer the opportunity on a flexible basis, including the option for two experienced Marketing professionals to join our organisation on a job sharing basis.
This is a great opportunity for a Head of Marketing to work strategically across the business;
partnering with stakeholders across our European business you will also maintain a global perspective on all strategic initiatives, working with Marketing peers across the organisation.
You will lead a small team, have budget responsibility and be accountable for marketing strategy, planning and execution across all marketing channels.
Responsibilities
Be Committed, Be Connected, Be Creative and Be Energised - these are the values we are passionate about. Understanding and embracing our values will shape your success and contribute to making this a great place to work.
You will be responsible for all the marketing campaigns, content and channel activity, with the key success criteria being:
- Can you drive growth and are you able to demonstrably prove the value of marketing activity in an intermediated industry?
- Do you have a digital first mindset, approach and skill set?
- Can you engage closely with our sales team to ensure results out of campaigns?
- Do you have a keen interest in the role a brand plays in a business and proven experience of making a brand real in an organisation?
- Are you a leader, can you develop and grow a team?
- Do you have the confidence and authority to engage with senior leadership and develop effective marketing strategies with them?
To be successful you will need to consistently deliver a great experience in every customer contact; connect with the right partners internally to find creative solutions to problems; be a role model and behave in a way that actively supports an inclusive work environment; and consistently deliver on your commitments.
Education, Work Experience & Knowledge:
You will ideally have experience in Financial Services/Insurance Industry or 3rd Party Distribution model. You will also have:
- Significant experience in generalist marketing.
- Proven experience supporting the management of integrated campaigns.
- Experience of directly managing employees.
- Current knowledge of broad marketing disciplines across brand, insight, digital, campaign, communications and analytics.
- Thorough knowledge of all facets of owned, earned and paid tactics.
- General knowledge of content writing and tools.
- General knowledge of multifunctional areas such as: digital execution, promotion, advertising, research, competitive analysis, communications, brand management, website management.
- General knowledge of the business financial drivers, structure and operations.
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